ATG, Inc. | Wisdom campaign

EYMER BRAND Laboratories + Think Tank

The WISDOM logo.
The WISDOM logo was based on the "Tech Mark" from the ATG corporate mark lockup.
Story boards for banner ad campaign.
Hanging banners for ATG, Inc. headquarters.
Lobby "wraps" for ATG, Inc. headquarters.
WISDOM T-shirts
WISDOM baseball hats.
ATG (Art Technology Group) Wisdom strategy offered an alternative to the traditional silo-based approach to sales, marketing and service/support provided by many vendors. This holistic approach to guiding customer interactions enables organizations to deliver the right mix of information at the right time, using the preferred communications channel.
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